Most filters exist to keep things out. We put filters in our water supply in order to keep contaminants at bay. We have filters in our engines to separate dirt
Monthly Archives: July 2023
4 Cs of Customer Service: Care Component
Shane Parrish of Farnam Street presents a podcast called The Knowledge Project. In a episode, Parrish interviews author and speaker Seth Godin. During the conversation Godin offers the phrase “It’s
Trade the Curse of Certainty for a Single Step
In the past we’ve talked about making action your friend and giving high marks to Type A’s. As Conrad Hilton, founder of the Hilton chain of hotels observed, “Success seems
Learning as Competitive Advantage
Seth Godin wrote in his 2002 best-selling book, Purple Cow, “You’re either remarkable or invisible.” In other words, you’ve got to be willing to stand out to be seen. As